Direct marketing

Custom advertising

Want to get advertising that's actually interesting? A new service makes it possible. If you want to receive additional information and offers in the future that are tailored to your interests and preferences, you can register online and choose from more than 20 categories from “Lifestyle & living” to “Technology & multimedia”. Working on behalf of advertising companies, Swiss Post puts together, addresses and sends mailings that match the interests of their recipients. The data is treated strictly confidentially. The advertisers are not notified about (potential) customers until a potential customer gets in touch with them, for example by placing an order. “Custom advertising” works with three channels: customers decide whether they want to receive the advertising at home in their letter box, as e-mail or as a text message.

www.swisspost.ch/werbung-nach-wunsch (only available in German or French)