Development areas

Successful customers thanks to Swiss Post's integrated solutions

Swiss Post is pursuing a customer-oriented and market-specific business model. To strengthen its market position in an increasingly digital and highly competitive environment and to achieve its strategic goals, Swiss Post focuses on six business development areas.

Swiss Post has defined the following six business development areas as a strategic compass for development, growth and innovation:

E-commerce

In the booming e-commerce sector, Swiss Post combines its expertise in logistics, finance and communication processes and supplements modular services with integrated solutions along the entire value chain. For online retailers, Swiss Post and its systems take care of marketing, operating e-shops, nesting, picking and distributing parcels, as well as payment processing and accounts receivable management.

Direct marketing

Direct marketing is one of the most effective marketing tools for customer acquisition and customer retention. Swiss Post supports business customers with a broad range of products and services related to promotional letters and to digital channels.

Mobile banking

Swiss Post is continually developing its range of products for customers who want to manage their own finances. With its online banking platform, the PostFinance App, e-cockpit, e-bill and TWINT, it offers a wide range of new services.

E-post

With e-post, Swiss Post links communication media from the physical and digital worlds. It establishes hybrid systems such as E-Post Office, the intelligent online letter box that lets recipients decide how they would like to receive their mail: on paper or in electronic form. In the eHealth market, Swiss Post offers the service portfolio vivates, used by hospitals, physicians, pharmacies and other healthcare professionals to exchange patient data securely.

Physical and digital document solutions

Companies are outsourcing more and more business processes. Swiss Post provides them with solutions for document management and document-based processes, helping to optimize business processes. For interested customers, Swiss Post will in future offer more services for extracting data from the digitized documents and using analytical tools to turn this data into knowledge, generating added value for the customer.

Mobility solutions

Mobility requirements are growing steadily. Sharing schemes are gaining acceptance. With its broad customer base in the passenger transport sector and its experience in fleet management, Swiss Post intends to play a pioneering role in this area, with flexible, well-functioning mobility chains across all means of transport. It is promoting new mobility solutions such as bike sharing and web-based carpooling networks. It is also developing system services such as operational control systems, passenger information systems and sales systems.

Swiss Post is and will remain an innovative company

“Development & Innovation” is the name of the new unit Swiss Post has established to combine and expand its innovation activities. Its task is to foster innovation in the core markets as well as to identify new business ideas and develop them into a business area. The unit draws on the innovative capacity of around 63,000 employees, connects units within Swiss Post and drives forward Group-wide projects. Swiss Post already uses collaborative web platforms and intends to further intensify the use of social software in the future. The partner management system within the new unit is bringing external knowledge and partners into the company to ensure that companies such as innovative startups have an interest in getting Swiss Post involved as a partner in their projects.