Network opening
Branches as modern service centers
To counteract the decline in its traditional postal business, Swiss Post is opening up its branches to selected partners. It is creating modern service centers where customers can access a wide range of services under one roof – from insurance to banking services.
With its many locations throughout Switzerland, Swiss Post offers companies a unique platform for taking their services directly to the public. Banks and health insurers in particular are using this opportunity to establish and cultivate direct contact with their customers, despite advancing digitization. “Our partners benefit from Swiss Post’s positive image and the great trust that our employees enjoy,” says Thomas Baur, Head of PostalNetwork. The opening up of the Swiss Post network has therefore met with a great deal of interest from the business community, with further strategic partners coming on board in 2024.
International transfers with Western Union
In all branches, customers can now benefit from the services of payment service provider Western Union and the ability to send money to over 200 countries, significantly expanding Western Union’s network in Switzerland. “With Western Union, we offer a service in our branches that is indispensable to many people, for example for sending money to relatives abroad,” says Thomas Baur.
Our partners benefit from Swiss Post’s positive image and the trust that our employees enjoy.
Banque du Léman: synergies in Western Switzerland
Since 2024, Banque du Léman has been available in 75 easily accessible Swiss Post branches in Western Switzerland. This new partner offers mortgage loans and financing solutions, primarily for customers in French-speaking Switzerland. On request, Swiss Post staff will forward the contact details of interested customers to the bank.
Bernerland Bank: expansion in Seeland
Bernerland Bank is now represented in twelve Swiss Post branches in Bernese Seeland. In Zollikofen, Bernerland Bank employees offer financial advice, while in eleven other branches, Swiss Post employees arrange appointments with the bank for customers. The partnership enables Bernerland Bank to extend its reach and serve new customer groups directly in-store.
The traditional postal business is changing
In the traditional postal business, Swiss Post branches are losing ground as more and more everyday services, such as paying bills or sending parcels, are handled digitally. That is why Swiss Post is focusing on new offers and services from selected partners. “The only way our branches can remain relevant to the general public is with new services and additional customers,” explains Tommy Baur. “With declining footfall in the traditional postal business, we have to take a new direction.” This close cooperation with partners enables Swiss Post to fulfil its universal service obligation, and at the same time ensure the future of its branches.
With PostFinance, Migros Bank and Cornèr Bank, the new partners in the financial sector bring the total to six financial service providers now represented in the branch network. In addition, insurance companies, health insurers and public authorities such as Assura, Axa, Groupe Mutuel, the Canton of Jura, SwissCaution and Sympany also offer their services in Swiss Post branches. Swiss Post plans to further expand its cooperation with partners and position the branch network more strongly as a service center for the general public.